It’s always an exciting time of year when the new S/S 2011 ad campaigns are rapidly appearing in the glossies. My favourites are Mulberry (how cute is that pig?), Dolce and Gabbana (I’m a sucker for florals and so pleased to see that someone has finally realised that it’s ok to smile – especially in the Summer!) and Chanel (love the unexpected Chanel suits in an overgrown garden).
And the wooden spoon goes to Proenza Schouler… I feel surprisingly strongly about how much I dislike these shots considering that it’s not even one of my favourite designers. It’s probably something to do with the fact that the models look a bit – dare I say it – corpse-like, which does not make for a good underwear shot.
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